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AI Unleashed: Enhance Your Social Media Strategy with Simple Tools

Kim McNerney • February 20, 2025

From the Toledo Metro area, across all of the US, small businesses are discovering the transformative power of Artificial Intelligence (AI) in their social media strategies.

image of woman typing on her computer

“Busy” doesn’t exactly begin to describe the small businesses that we operate and support… and we know how important it is to keep finding new ways to do things more efficiently. Fortunately, AI isn’t just for use by tech giants.  The opportunities it offers are becoming increasingly accessible, providing tools that can automate and enhance daily tasks, especially content creation. For a quick ‘how to’ keep reading to learn how ALL small businesses can leverage AI to streamline their efforts and achieve remarkable results.


AI for Content Creation: Don’t Post just to Post!

One of the biggest challenges small businesses face is being consistent about their content. While we highly suggest letting us create a free social media calendar for you, AI tools like Lately and Writesonic offer solutions by automating the content creation process. The easier that you can make creating high-quality posts for yourself, without requiring significant time investments, the more likely you are to stay on the social media posting wagon or putting up a quick post just to say you did it.

Lately: This AI tool automatically turns long-form content into dozens of pre-tested social posts, helping you leverage every blog, email, newsletter, and video by creating shareable social media content.

Writesonic: Perfect for those needing quick, effective copy, Writesonic can generate blog posts, ads, and more, based on just a few input lines from the user.

ChatGPT: We really like simple… and ChatGPT is at the forefront of where all other AI technology is chasing. By creating one conversation, you can actually create and save a persona for your business that can be carried through all of the posts and content you will continue to make.


Simplifying Social Media Management with AI

Beyond content creation, AI can optimize how small businesses schedule and manage their social media activities. Tools like Buffer or Hootsuite use AI to suggest the best times to post, maximizing audience engagement without the guesswork:

Buffer: Analyze past interactions to recommend optimal posting times and automate your posting schedule.

Hootsuite: Provides detailed analytics and automates post scheduling across multiple social platforms.


AI-Powered Analytics: Understand Your Audience Better

Understanding what actually resonates with your audience, and therefore what you should create more content similar to, can be daunting. AI-driven analytics tools like Canva’s Magic Write integrate nicely into content creation, offering not just design but also data-driven suggestions to improve your content engagement:


Whether you are a small business in NW Ohio, or have moved to a larger metro area, AI tools are becoming more and more of a ‘MUST’ to stay competitive and make your business stand out from the rest. They aren’t just for those looking to leap into the unknown future of marketing anymore - they provide a logical step for any small business towards more strategic, efficient, and engaging social media management. AI is making do-it-yourself social media management more accessible and more effective than ever before. Make sure you are taking advantage!!!


If you're looking to explore how AI can enhance your social media strategy, don’t hesitate to reach out for a consultation. At KAE Social, we specialize in integrating cutting-edge solutions into your marketing efforts, ensuring your business not only keeps up but stands out. BUT most importantly, we bring your authentic voice, passions and reasons for being into the equation to capture moments and visuals that keep your followers coming back time and time again.  THIS is our superpower! 


Contact us today for a free consultation, and let’s work together to harness the power of AI to boost your digital presence!

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